18 beauty brands that are using sustainable or refillable packaging

18 beauty brands that are using sustainable or refillable packaging

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  • The beauty industry produces 120 billion units of packaging per year.
  • In an effort to combat this, companies have recently been doubling down on sustainable packaging.
  • Below, we round up 18 beauty companies that offer reusable or recyclable packaging.
  • Visit Insider’s homepage for more stories.

Each year, the beauty industry produces more than 120 billion units of packaging — “95% [of which] is thrown out after one use,” said Yolanda Cooper, founder of skincare brand We Are Paradoxx, during a recent webinar to mark her Plastic Free Beauty Day initiative. 

Luckily, many brands are adopting environmentally-friendly initiatives that are already helping consumers engage in more responsible purchasing and disposal decisions. TerraCycle, for example, partners with companies such as Burt’s Bees, L’Occitane, eos, and Living Proof (to name but a few) to recycle beauty packaging that isn’t typically accepted curbside. Meanwhile, Loop offers a refill service for brands such as REN, Dermalogica, and Puretto, professionally cleaning the (typically aluminum-based) packaging before topping up your favorite products and shipping them back out to you.

However, experts agree that for significant and long-lasting transitions to occur within the industry, companies themselves need to initiate changes — and, fortunately, some are already making strides in doing so. From big to small, here are 17 personal care brands doing their bit in the world of sustainable packaging.

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